ROUKA means bodice in Malayalam and corridor in Japanese. Stands for work that forms the corridor empowering both the weaver and the wearer. To Sreejith Jeevan, the way of discovering the self is true luxury. His sole aim is to make it a memorable voyage working with craftsmen to co-create unique products that is functional fashion. His works creates a timeless style that derives from the essence of people and believes in being a contemporary harbor to the effervescent tradition of India. He breathes life into fabrics
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